By Juliana Bush, coordinator of student and policy programs at the University of Virginia’s Miller Center.... In 2011, the Miller Center convened its second David R. Goode National Transportation Policy Conference due in part to frustration around the lack of public awareness and support that kept significant transportation reform from gaining any traction. The goal of that conference was to create a roadmap for effectively capturing the nation’s attention and encouraging active public engagement around the issue.The recommended communications strategy—gleaned from the ...