College Students Are Reading Less. This UVA ‘BookTok’ Influencer Wants To Change That

Professors across the country have noticed a troubling trend: College students are reading less than ever, and a recent study found many students enter college with challenges completing an entire book.

The reasons why are complex. The rise of digital entertainment and the isolation of the pandemic have played a role, and studies show that 9- and 13-year-olds are reading for pleasure at historically low rates, which could contribute to the decline in college reading habits.

But one University of Virginia alumnus is determined to turn things around.

William Dozier, a 2018 English and media studies graduate, launched his online reading recommendation presence in August of 2022. Just a month later, he went viral on TikTok, receiving 1.5 million views in 24 hours for his video suggesting “The Overstory” by Richard Powers.

What began as a passion program alongside his full-time job at a digital marketing agency quickly developed into a dedicated following. Through his content, Dozier shares his love for literature and spotlights books he believes deserve more attention. 

With a combined following of more than 315,000 on Instagram, TikTok and YouTube, Dozier has built a reputation for making literature feel fresh and engaging. 

In 2023, Dozier published his own novella, “FUMES,” which had its roots in a fiction writing workshop he took in his second year at UVA.

Dozier’s goal is to make reading feel accessible and enjoyable again, especially for young adults who have drifted away from books in the digital age. “I think a lot of people wish they read more than they do,” he said. “They just need the right book to get them back into reading.”

To that end, Dozier offers five recommendations to get you hooked. “These books will keep you reading until the last page,” he said. 

“Big Fish: A Novel of Mythic Proportions,” by Daniel Wallace

Cover of the book "Big Fish". A man riding a giant catfish

“Big Fish: A Novel of Mythic Proportions” follows a son grappling with his father’s illness, recalling the larger-than-life stories his father told him.

“I often recommend this novel to people when they’re in a reading slump,” Dozier said. “It’s pretty short, the chapters are bite-sized, and page to page, it’s fundamentally funny.”

“Big Fish” is a story about storytelling itself. A son tries to make sense of his father’s exaggerated, larger-than-life tales while coping with his terminal illness.

“He’s a really humorous writer, but there’s also a lot of emotional depth,” Dozier said. “It’s just a beautiful story.”

The novel has been adapted into a Tim Burton film and a Broadway musical, proving its timeless appeal across multiple media.

“The Secret History,” by Donna Tartt

Cover of the book "Secret History". Head of a marble statue

Current Charlottesville resident Donna Tartt’s novel, “The Secret History,” follows a narrator unraveling the motivations behind the murder of his friend at a fictional university.

Published in 1992, “The Secret History” is a dark literary thriller set at a fictional college in New England. It follows a group of students who become entangled in a murder plot, revealing the psychological unraveling that follows.

“She’s an inspiration for me,” Dozier said, noting that Tartt, who’s now a Charlottesville resident, wrote the novel in her 20s.

What sets this book apart is its structure, according to Dozier. The climax happens at the very beginning, revealing the murder, while the rest of the story meticulously unpacks the motives.

“Every college student should at least try to read it,” Dozier said.

“Jesus’ Son,” by Denis Johnson

Book cover for "Jesus's Son"

A man struggling with addiction narrates Denis Johnson’s collection of short stories called “Jesus’ Son.” In just 160 pages, Johnson captures the loneliness and hope of American life.

“At this point, it’s got to be my favorite short story collection,” Dozier said.

“Jesus’ Son” is a semi-autobiographical collection about a narrator with a poetic, yet grounded view of the world who is struggling with addiction. Despite a haze of drugs, his life slowly shifts toward something more hopeful.

“This is what every writer wishes they could do,” Dozier said. “It’s truly some of the best short stories you’ll ever find.”

Dozier first encountered “Jesus’ Son” in a college fiction workshop, where he read “Work” and “Emergency.” The latter was later adapted into a film starring Jack Black, but for Dozier, nothing matches Johnson’s raw, original storytelling.

“Purity,” by Johnathan Franzen

Book cover for "Purity". Shows a daisy flower

In Jonathan Franzen’s “Purity,” a woman drowning in student debt and disconnected from her family takes an internship in South America, hoping to uncover the truth about herself.

A compelling novel about college life, “Purity” follows a young woman burdened by student loan debt and a complicated relationship with her mother, her only surviving family member. It explores themes of privacy, identity and inheritance, making it as relevant today as when it was published a decade ago.

Dozier first read “Purity” as a UVA fourth-year student, and it has stuck with him ever since.

“At this point, (Franzen) published it 10 years ago, but the dynamics and struggles of the main characters still hold true today,” Dozier said.

For college students navigating financial pressure, family tensions and questions of self-discovery, “Purity” offers an intimate and thought-provoking reflection on these challenges.

Excellence Here Goes Everywhere, To Be Great and Good In All We Do
Excellence Here Goes Everywhere, To Be Great and Good In All We Do

“Giovanni’s Room,” by James Baldwin

Book cover for "Giovanni’s Room"

Published in 1956, James Baldwin’s “Giovanni’s Room,” set in Paris, details a man struggling to come to terms with his sexuality and the isolation that comes with self-denial.

“A must-read,” Dozier said. “I think everybody should at least try to read this book at some point in their life.”

Set in 1950s Paris, “Giovanni’s Room” follows an American man navigating a passionate but complicated relationship with another man at a time when same-sex relationships weren’t accepted.

“It’s a heavy read, but it is so beautiful,” Dozier said. “One of the most exquisitely balanced novels I’ve ever read. Sentence for sentence, there’s nothing cuttable. It’s dense, but it never feels like a chore.”

To Dozier, Baldwin’s prose still feels modern. “You really get the sense that he was ahead of his time,” he said.

For more recommendations, check out Dozier’s latest literary picks on TikTok, Instagram and YouTube.

 

Media Contact

Mike Mather

Managing Editor University Communications