Kevin Wong and Sean Ro have been friends for over a decade. After graduating from UVA, the two moved to NYC where Wong started a career in finance before moving into tech startups, and Ro worked as a UX designer. The roommates eventually started homebrewing in their shared studio apartment. By 2019, they also shared Lunar, the hard seltzer brand Ro and Wong co-founded after realizing the American beverage industry lacked a product that captured their upbringing as Asian Americans.