(By Robert F. Bruner, dean of U.Va.’s Darden School of Business) On July 20, we observed the 45th anniversary of the first moon landing. The observance looks like a media event; and much of it seems to be about technology (rockets), big organizations (NASA), geopolitics (the space race) and national will (JFK’s aspiration to put a man on the moon). Where are the real people in all of that? What was the experience of the team? With what did they contend? What can we learn from them that could be relevant to the rest of us in our daily lives? Ultimately, the observance asks a radical...