‘GivingToHoosDay’ Raises More Than $4 Million

The annual day of philanthropy resulted in more than $4.4 million in support of University schools, programs and initiatives. (Photo by Dan Addison, University Communications)

The University of Virginia’s 2018 “GivingToHoosDay” was a triumph by any standard, generating a total of $4,450,447 from 7,247 gifts to date. Tuesday’s day of philanthropy brought contributions from 22 countries and all 50 states, reflecting a commitment to the University by donors around the world.

It also brought hundreds of students to the Lawn, eager to pen handwritten letters letting those donors know just how much they appreciate their support for the University.

“It’s because of you that I’m able to be here studying at this great university,” wrote Brandon Thompson, a second-year economics major from Pittsburgh. “You are the reason this university can meet all of my financial needs. Thank you, again, and Wahoowa!”

The sheer number of matches offered through schools, units and other individuals set this year’s event apart from previous events. In total, 30 distinct matching opportunities served to encourage giving and increase the impact of philanthropy. For the third year in a row, UVA President Teresa A. Sullivan also made her own challenge gift from her budget, providing $100,000 to encourage giving to the University’s 11 schools.

“This special annual event truly brings out the best in our community,” said Mark Luellen, UVA’s vice president for advancement. “We’re overjoyed by the sheer amount of support from our loyal friends. Clearly, people believe strongly in UVA’s powerful public mission. I thank everyone who gave and all those whose work made this day possible.”

Across Grounds, team members spent the 24 hours in makeshift “war rooms.” Monitoring social media and the official “GivingToHoosDay” website, they tracked the day’s numbers and progress.

Their vigilance paid off. As of midnight, the College of Arts & Sciences had raised $643,783 from 1,129 gifts, while the Darden School of Business brought in 987 gifts for $1,239,582 and led results for the most dollars raised.

Patrick Stanley, director for digital engagement and “GivingToHoosDay” leader, was delighted with the day’s overall success.

“I’m tremendously proud to have again taken an active role in shaping and bringing to life this important annual event. Watching our community mobilize around ‘GivingToHoosDay’ was truly inspiring, and it serves to remind us all why the UVA community – when fully deployed – is such a positive force in society.”

Support for “GivingToHoosDay” makes a difference across the University. Students and faculty members at all UVA schools benefit from gifts, as do those who are involved with other UVA programs – including those supporting the arts, athletics, career development and health.

Media Contact

McGregor McCance

Associate Vice President for Communications and Executive Editor, UVA Today Office of University Communications